About Me

As a marketing major and fashion minor, with a focus on breaking down barriers through culture, design, and storytelling, I hope to be able to make a difference in people's lives. Throughout my career in marketing, I have been dedicated to reestablishing social standards of intersection between fashion, consumer behavior, and digital marketing throughout my career.   My work centers on sourcing, curating and reselling clothing while developing creative marketing strategies that elevate product beyond simple resale.

View My Accomplishments

Accomplishment

Clothing Brand Development

I gained real-world experience applying marketing principles to the launch of a clothing brand. I was also responsible for curation, branding, pricing, and promotion of products, as well as consumer perceptions. Navigating a competitive market strengthened my skills in product marketing, brand strategy, and digital promotion, directly supporting my goal of innovating business through marketing.

College Basketball Experience

It gave me the opportunity to develop my leadership abilities, discipline, and resilience while competing in college basketball. Training, teamwork, and academics were balanced in a way that helped me remain consistent and perform well under pressure. As a result, these skills are directly applicable in the fields of marketing and entrepreneurship, where execution, collaboration, and mental toughness are essential.

Associate Degree in General Studies

My success in earning an Associate Degree in General Studies is a reflection of discipline, perseverance, and academic growth. It was essential that strong time management and accountability be employed in order to balance coursework with athletics and entrepreneurial objectives. During this experience, I gained strong communication, adaptability, and problem-solving skills that will serve as a foundation for my future studies in marketing and fashion.

Beyond The Resume

In addition to academics, I'm interested in the intersection of marketing and fashion to influence consumer behavior. It is particularly appealing to me how storytelling, branding, and digital marketing can transform clothing from a product into an engaging experience.

As a college basketball player as well as the founder of a clothing brand during the time I played for my college, I developed a work ethic and a professional mindset that have contributed to the development of who I am today. Building a brand strengthened my creativity, decision-making skills, and marketing strategy knowledge, while playing basketball reinforced discipline, consistency, and accountability. It is my long-term goal to utilize these skills to develop both strategic and authentic brands for product-based businesses.